Income needed to buy a home

Rock County, WI

$107,222

a year in household income to buy the typical Rock County home with 10% down.

The monthly math

Typical home value$299,602
Down payment (10%)$29,960
Loan$269,642
Principal and interest (7.40%)$1,867/mo
Property tax (1.49% a year)$373/mo
Homeowners insurance (estimate)$150/mo
Mortgage insurance$112/mo
Total monthly cost$2,502/mo

Income needed keeps housing at 28% of gross income, the lender rule of thumb.

What locals earn

A stretch

The typical household here earns $75,673 a year, 71% of what it takes.

In Wisconsin

Rock County ranks #40 of 72 for the income a home takes, from least to most.

Easiest to afford in Wisconsin

CountyTypical homeIncome needed
Ashland County$187,072$65,647
Florence County$199,811$69,775
Iron County$216,800$73,617
Marinette County$218,557$75,213
Rusk County$220,846$75,369

Typical home value from the Zillow Home Value Index, August 2026. Rate is the Freddie Mac 30-year average for Oct 8, 2026. Property tax rate is total taxes paid divided by total home value in the county (U.S. Census, ACS 2020-2024). How it works.